What Home Buyers Want
For most people, their home is not only the roof over their heads; it is the most valuable financial asset they possess. As such, sellers should expect to make the most profit possible from its sale. With this goal in mind, if you are a seller preparing to put your house on the market, it is essential to consider what features buyers view most favorably.
In the process of getting your home in tip-top shape for the market, you may plan to do some upgrades. That’s a good idea, providing you do not go overboard on improvements. To spend your money wisely, it pays to know what features make a buyer’s heart beat faster when they are looking at homes.
Here are some of the features that turn lookers into buyers.
Color me surprised, but a separate laundry room has become a game-changer with homebuyers in recent years. A dedicated laundry room was the number one feature in a National Association of Home Builders survey, with 91 percent of buyers saying, “I need one!” If you have the washer and dryer in the basement as many people do, consider kicking the space up a notch with some cabinetry, shelving and a folding table.
If you are planning to sell your home in the spring, now is an excellent time to begin the process. I know what you are thinking. Now? Really? Spring is seven months in the future? I wasn’t planning to even think about the logistics of putting my home on the market until after the winter holidays. Has Joe lost his mind!
Believe me when I say my sanity is not at risk. There is logic at the heart of what appears to be madness. For those organized, pulled together people who prefer to plan for major events, this is going to resonate with you. For others who feel they perform best under pressure, I’m hoping to convert you. Here are several reasons that make the argument for getting a head start on the spring competition.
Give Yourself the Gift of Time
Selling a home, even facing the best of circumstances, is a life-altering, stressful experience. The luxury of time goes a long way to reducing the pressure of working against the clock when there may be many more demands on your time. Starting the process sooner provides you the grace to prioritize work and family responsibilities over home-selling tasks when necessary. This alone is a huge stress reducer and worth its weight in bitcoin!
Get a Headstart on the Spring Competition
In the Twin Cities, ...
First Impressions Matter - A Lot
Anyone that has sold a home before will tell you that it can be an intense and stressful experience. Strangers coming through and looking in your closets, judging your décor and housekeeping habits is an invasion of privacy. Not to mention that at times you will get those requests that fly in the face of that 24-hour notice you want.
Both as a Realtor and a former home seller myself believe me I feel your pain. With 4 active young boys and a dog, I am aware of the personal challenges families face to keep their homes ready to show when on the market. But when that short notice request from an out-of-towner pops up, it’s hard to take a pass because you know an eager buyer when you see one.
Because you get one shot at making an excellent first impression, I put together this list of quick, easy pre-showing tips for sellers. These tips have proven successful personally and for many of my clients over the years. Make your home shine and put a gleam in the eye of the most critical buyer by following...
The Goal - Ready to Show at All Times
When your home is for sale, the most significant challenge is keeping it ready for people who want to drop in on short notice. I’m not talking about a neighbor that might pop over unexpectedly to borrow a cup of flour. She won’t think twice about the dirty dishes in the sink and your unfolded laundry occupying prime real estate in the living room.
But those other people will care. They will look in all your corners, open all your cabinets, peer into your closets and they will judge. They are picky and often quick to find fault and not shy about voicing their opinions about the condition of your home or your housekeeping habits. They are called buyers.
Before you listed your home, you developed a plan for preparing for this event with your Realtor. You got rid of clutter, you organized, and you cleaned. You repaired, refurbished and recycled. You gave up a month of precious weekends, your book club night, and Netflix to get it done and never hardly ever did a complaint escape your lips.
Now you have to do one thing. Keep it tidy, ...
Home Staging is Now Mainstream
Just a few years ago staging a home for sale was rare. It was also generally for homes on the higher end of the pricing scale, new homes or empty homes. Today the story of home staging is entirely different.
The National Association of Realtors study conducted in 2017 found that 58% of real estate professionals said that when you stage the sale price can increase as much as 20%. This same study found that 39% said staged homes sell much faster. The message of staging a house and selling it quickly and for more money resonates with today’s home sellers at all price points and for all types of housing options.
Even sellers with starter homes or small condos with a limited budget can stage their property to make it more desirable to buyers. I’m going to share some great tips that I guarantee will make your home more marketable and cost very little as long as you are prepared to invest some time into the project.
The Five Basic Building Blocks of Home Staging...
9 Reasons Your Home is Not Selling in a Hot Market
When your home is not getting offers in a seller’s market, it is no surprise that you are not in your happy place. It’s not how you expected things to go. You thought it would sell quickly. Now you are asking your realtor why other properties are selling while your listing is growing moss.
Taking more time to sell a home happens all too often. As an agent who has been in the business for 16 years, I have been in this scenario. Here are what I’ve found to be the seven most common reasons a home isn’t selling.
The Price is Too High
The most common reason a home is not moving even in a market favorable to sellers is incorrect pricing. At the listing time, your realtor should do a market analysis of properties comparable to yours that recently sold. The price comparison is the best method to determine the asking price.
There are times sellers don’t agree and insist their home is worth more. There are often factors that the seller didn’t take into consideration that affect the value. To neutralize the adverse effect of imperfections a price adjustment...
According to the American Pet Products Association survey taken in 2018, 68% of households have at least one pet. People love their pets. That same APPA survey found that those millions of pet owners spent billions of dollars to prove it, $72.13 billion give or take a couple of mils. That’s a lot of puppy chow and catnip!
Many pet owners consider their fuzzy wards children, and often refer to them as “fur babies.” Being a dog owner, I understand completely. Our Doodle is an integral part of our family, and we all love him. However, when the time arrives to sell your home, beloved pets can present logistic problems. As much as I hate to have to say it, there are times that pets can present issues that sellers must resolve before listing the property.
The Challenges of Selling a Home with Pets
Some of the issues sellers faces when they have pets include:
- funky smells and odors
- what to do with pets during showings
- keeping the...
Did you know that Sperling’s Best Places named Minneapolis the third best city for hygge in America? Now you do. Don’t get me wrong; we are not turning our nose up at the third place award to Seattle #1 and Portland #2. However, some of us think with more people of Scandinavian heritage in the Twin Cities and colder winters we should be #1 when it comes to getting our hygge mojo working.
What does hygge even mean and how do you pronounce it?
By now, you have probably at least heard the term hygge. It is a Danish concept that has created a considerable buzz in the home décor market. But it is not just about decorating; it’s a lifestyle.
It is a concept of embracing simple pleasures. The Danes, being awesome people, created hygge in the 18 century and it remains an integral part of their culture today.
The word is pronounced “hue-gah.” Frequently defined as coziness, and in the Oxford English Dictionary as “to keep or make oneself snug.” So hygge also reflects a feeling of safeness and warmth.
The critical thing to note is that even with long winters and limited hours of daylight, Danes are considered to be the world’s happiest people. Since you want buyers to be the happiest people when they tour your home, let’s hit them with some hygge.
Soft, Warm, Snug Cozy
Success-driven Home Selling
Most people have two primary goals when they sell their home. These are to sell quickly at the best price possible. Both are attainable and if your location is TheTwin Cities metro and your home value is under $500,000, the market favors you in a big way.
However, please do not think that you will achieve these goals if you ignore the basic rules of how to prepare to sell your home. If you want multiple offers and you want them in the first few days of listing you need to accept the fact that preparation is necessary. If your home’s list price is in the higher tiers, it becomes even more critical.
Convinced? Fabulous! Here are my ten commandments of home selling. Follow these, and you will present your home at its finest.
Clutter is not aesthetically appealing. It makes your home look messy and lacking in storage space. The goal is to go through every closet, cabinet, drawer and storage space from basement to attic. Don’t forget the garage and any outbuildings as well. Everything you decide you do not need should be for sale, consignment, donation or disposal.
For some, this step is no big deal, and for others, this is the most difficult....
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Make That Home Sale with Curb Appeal
When you sell, curb appeal is the first impression your home will make on a buyer. Do it right, and you could end up with an offer, just like that! Do it wrong, and a potential buyer may decide not to walk through your front door. So when evaluating your curb appeal as you prepare to sell your home, be critical because I promise you that buyers will be.
Pretend you are a buyer. Take a look around the outside of your house and yard. Now ask yourself, if you were buying today would the exterior of your home inspire you to take a look inside? If the answer is anything less than, “I can’t wait to see the inside of this house” then you have a bit of work to do. Here are a few steps that will send your curb appeal rating meter over the top.
Just as you do inside your home, you should “pick up” in the front and backyard, porch and deck. You want it clean and tidy. Remove any remaining dead leaves, branches, and other debris from the previous season. Oil stains on the driveway or garage should...
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The Argument for Staging
Once you have organized your home and removed its clutter, it’s time to talk about staging. In a 2017 study conducted by NAR, the National Association of Realtors, 58% of agents surveyed said staging increases the selling price of the home as much as 20%. In this same profile, we find that 39% of agents believe staged properties sell significantly faster than those not staged. Additionally, 77% of buyers found it easier to visualize a staged property as their new home.
Keep in mind that the objective of sellers is to prepare their home so buyers will envision themselves living there. If a buyer cannot make a personal and emotional attachment to your property, they are not going to make an offer. You want your buyers to fall in love with your house. Staging can go a long way towards making that happen.
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Tips to Control Stress When Selling Your Home
When you sell a home, the experience has the inherent potential to be stressful. Not only is the rhythm of your daily life at the mercy of showings, but your home has to look tip-top for potential buyers. Your privacy is held hostage to strangers opening closets and drawers as they snoop into your nooks and crannies. Yikes! That is enough to get the calmest nerves twitching.
There are many moving parts to the sale of a house. There are many individuals involved in that sale. Any of these or a combination of several can become the stress source for the homeowner. These are factors the seller has no control over, zip, zero, none! However, there are many aspects of the home-selling process where the property owner can have power over the outcome. Making better decisions at the beginning of the process increases the likelihood of having a superior selling experience.
Since I have sat in the seller seat myself on a few occasions, I have gathered some morsels of wisdom on the subject. Since I love to share, as one seller to another, here are my best tips for a successful home sale.
Hire A Great Real Estate Agent
There are a few different ways people go about finding a real estate agent when...